Leading Restructuring and Advisory firm Moorfields Advisory have been appointed Administrators over Sunline Direct Mail Limited (“SDM”).

SDM had been trading since 1978 and had 130 employees. The business operated a mail division in Loughborough and a “CYNC” division in Nottingham. Services included mailing and polywrapping, data management, paper envelope enclosing, pick and pack and response handling.

The Company has entered administration following an unsuccessful attempt to sell its business as a going concern earlier this month. SDM’s mailing division in Loughbourgh has ceased trading and the Administrators are exploring the option to trade the CYNC division for a short period whilst existing customers transition to new logistics arrangements.

Simon Thomas, Moorfields Advisory Partner said “It is unfortunate that we have been unable to find a buyer for Sunline Direct Limited. Unfortunately the rise in digital marketing and new legislation surrounding General Data Protection Regulations (GDPR) are likely to hinder a number of printing and data companies.

We will now facilitate the shutdown of the mailing division and explore a trade-out of the CYNC division”

Interested parties should contact Darren Morrison on 0207 186 1168 or email at for further information.



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About Moorfields

Moorfields is one of the UK's leading independent firms of restructuring and insolvency specialists. Our highly skilled teams include restructuring professionals and licensed insolvency practitioners who provide leadership, experience and high quality advice to companies and their stakeholders in financially distressed situations.

Moorfields Advisory is proud to have won Corporate Advisory Firm of Year in 2017.


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